Higher Ambition

How Great Leaders Create Economic and Social Value
By Michael Beer, Flemming Norgren, Russ Eisenstat, Nathaniel Foote, & Tobias Fredberg
272 Pages

Buy the Book

This book is a must read for the 21st century. It is all about how the great leaders of this century are increasingly finding ways to create economic and social value in an enduring way. It is about harmonizing the economic return objectives of the enterprise with the best interests of society . . . a lofty but achievable goal. My former company, Campbell Soup Company, is profiled in this work and I can tell you firsthand, that the “Higher Ambition” notion is profoundly meaningful and very deliverable.

We all spend most of our waking hours either at work or thinking about work. Shouldn’t we all have a “Higher Ambition” to make it as meaningful as possible?

– D. R. Conant

What People Are Saying

Doug is the living embodiment of the power of a great leader as teacher. He has an extraordinary capacity to share the lessons of his experience in a way that enlightens and inspires.”
Russ Eisenstat
Executive Director, Center for Higher Ambition Leadership
Doug is a unique individual — a leader who leads with integrity, vision, and a passion for what is possible. He has touched the lives of many, establishing a legacy of extraordinary leadership”
Jim Goldman
CEO & President, Godiva Chocolatier NV
Doug Conant is truly one of the great leaders in American business. He understands the requirements of business as well as the motivations of people.”
Daryl Brewster
CEO, CECP; Former Krispy Kreme Doughnuts, Inc.

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