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The Art of War

By Sun Tzu
110 Pages

To my knowledge, this book was first published in 1772, but the lessons in this writing were cultivated between 2000 and 2500 years ago in China. To me, this is a “must read” for any aspiring leader.

The language may be difficult at times and the situations may seem dated, however, the psychology of competing and winning in an honorable way is remarkably captured. And, while some people may find the war analogy a bit strong for business, this book offers “battle-hardened” and time-tested insights into the behavior of people under pressure that can be useful to any and all leaders. In my case, I encountered this book when I was at Nabisco in the early 1990s and it was recommended to me by my CEO, H. John Greeniaus. I have referred to it ever since.

– D. R. Conant

The Blueprint book

What People Are Saying

Fred Hassan

Doug stands out as a high performance CEO who is also a people builder. He demonstrates that one can get outstanding results while also being a good human being
Fred Hassan

Partner, Warburg Pincus; Former Chairman & CEO, Schering Plough Corp & Pharmacia

Tony Earley

Doug, your presentation was a big hit! You weren't just a consultant telling us what we should be doing. You had been in our chairs and saw first-hand what worked and what didn't work.
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Chairman & CEO, Pacific Gas & Electric

Stephen M.R. Covey

Touchpoints is a remarkable book that will forever change how we view the work of leadership
Stephen M.R. Covey

Author of The New York Times and #1 Wall Street Journal bestselling book, The Speed of Trust

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